Local builder, Tamarack Developments, has enlisted the help of artist, Andrew King, to create buzz around a new condo project they are developing in Hintonburg.
The Tamarack Wellington is set to launch in the spring of 2014 with a 52-unit condo building being built on the site of the old Grace Hospital at 1140 Wellington St. Paying tribute to the neighborhood's roots was essential for the builder who hired renowned architect Barry Hobin for the design work. Barry is well regarded for his talent of blending new with old.
By bringing Andrew in on the marketing side there is assurance of consideration to the historical significance of the building and the flavor of the neighborhood. The artist is a history buff and particularly knowledgeable about his own neighborhood within the Kitchissipi district. Andrew agreed to work with Tamarack at the assurance that they would respect the historical elements of the project to incorporate into the new development.
"The Tamarack Wellington provided a unique opportunity to explore some of the history of this great neighbourhood, and present it in a way that everyone can enjoy and hopefully learn from. Having lived here for almost 20 years, I have seen the neighbourhood evolve, with many developers ignoring the historical aspects that make people want to be a part of the area in the first place." States the passionate artist.
Five original artworks by Andrew King have been commissioned to celebrate iconic buildings in the neighbourhood. Andrew will be releasing limited addition art cards with every new painting to celebrate each of the 5 pieces; art cards will be distributed exclusively at local merchants, with locations and availability announced exclusively through social media-Twitter @TamarackWelly and on the Tamarack Homes Facebook page. The paintings will be raffled off at the launch event for the opening of The Tamarack Wellington. Look for the latest painting at Gezellig restaurant in Westboro. For the location of the all the art-cards and paintings and for your chance to win, register at tamarackhomes.com/wellington